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Can I create a windows 8 phone app and install it on my personal windows 8 phone without getting involved in the app store?

I would be the only one using that app.

I would be the sole developer for the app.

Is it possible?

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This would be a good question to ask on MSDN where an official answer would be much more likely – Ryathal Nov 13 '12 at 13:30
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what have you tried? what documentation did you check before asking here? – gnat Nov 13 '12 at 13:31
I looked around at dev.windowsphone.com/en-us/community for answers, but there was nothing for hobbyist phone developers like myself. – user1788092 Nov 13 '12 at 16:40

closed as off topic by Ryathal, gnat, Walter, DeveloperDon, ChrisF♦ Nov 14 '12 at 20:42

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1 Answer

up vote 4 down vote accepted

It is possible for a developer to side load onto a single device. If you're a registered developer (i.e. paying customer) you can side load up to three devices. This is supposed to be for testing purposes, not production distribution.

Microsoft has also said that they will have a plan for enterprises to side load their own internal apps onto WP8 phones for their own purposes.

Have a look at this article where the issue is discussed at more length.

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thanks for the answer. I always used to think that since I paid for vs2012, win8 desktop and the win8 phone, I would be able to develop for free. I guess the same rules apply to the windows 8 apps too. Windows has certainly changed. – user1788092 Nov 13 '12 at 16:39

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