According to Wikipedia, Marketing is the process of communicating the value of a product or service to customers, for the purpose of selling that product or service.

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0answers
47 views

Make a living creating and selling my own software and apps [on hold]

I want to create my own software and applications as a means to earn an income. This being turning my ideas into software and selling it. I have a computer science background and some programming ...
2
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1answer
84 views

How to make an open source project popular? [closed]

I have recently started a project, a CSS/JS library, on Github. I'm already pretty far with it and was wondering: How do I make it popular? How did other libraries that are very famous now, like ...
3
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1answer
176 views

Why is Akka being marketed as reactive? Is Actor Model reactive?

As far as I understand the Actor Model and the Reactive Programming are separate concepts. Actor Model does not seem to be inherently reactive to me. However the Akka framework which is an Actor ...
1
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1answer
67 views

Rating Ecommerce Customers Formula

I'm developing a new extension for an ecommerce platform, that basically builds Customer Equity and Lifetime Value. Already got that. But I'm having some problems trying to figure out a formula to ...
5
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1answer
144 views

Version control and data provenance in charts, slides, and marketing materials that derive from code ouput

I develop as part of a small team that mostly does research and statistics stuff. But from the output of our code, other teams often create promotional materials, slides, presentations, etc. We run ...
0
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1answer
273 views

Generating a custom widget that users can embed into their external website based on my server data which changes periodically

I'm deciding on how to generate the code to allow users generate an embeddable widget (much like the StackOverflow badge) into external websites. The content of the embedded widget will periodically ...
1
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1answer
279 views

May I make an installer bundle GPL and payware together?

I have an affiliate marketing client who needs to know if I can program this. Can I do one or both of the following scenarios without violating the GPL license? Scenario A: Make a software installer ...
8
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2answers
421 views

I think client's project will be a flop; should I discuss with him? [closed]

I have a meeting with a prospective client tomorrow for a certain e-commerce project he wants to commission. I had an overview of it over the phone and from what I understand there are gazillion such ...
32
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3answers
1k views

I've released a software product - how do I maximize exposure given no budget and limited time?

I'd like to reach out to the community on this one. As a software developer, I'm not an expert salesperson or marketing guru - I think in code and not much else. Most developers I come across are ...
15
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2answers
369 views

Getting A Logo And Graphics For An Open Source Project

I have been working on an open source project for about 2 years. I would like to create a web site, but I am on essentially a zero budget. I also need a logo. My question: How should an open source ...
1
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1answer
568 views

How to write a good app store description? [duplicate]

Possible Duplicate: How to improve the quality of app descriptions I've just finished writing an iPhone app, and I've completed everything on my app store submission checklist except the ...
2
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4answers
179 views

Are detailed style requirements inappropriate from Marketing?

I'm working on the UI-side of a project which is under intense scrutiny by our Marketing group. Most of the time, we're reviewing functionality requirements. Once in a while, however, they will get ...
6
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2answers
4k views

Trial/Free & Full Version VS. Free App + In-app billing?

I'm just wondering what would be the best strategy to publish an application on the Android Market. If you have a free and paid version you have two codes to update (I know it will be 99% the same ...
15
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9answers
2k views

Does having a funny or silly name hurt a project?

This question has been bothering me for a while. Let's take some of my projects as an example. In my projects I tend to prefix them with "quack". This means that you'll have project names like ...
18
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6answers
319 views

Should the internal naming (classes, methods, database tables, etc) of entities be changed if the marketing and UI naming changes?

We've had a long living product for about 8 years now. Over time, the names of concepts and entities change. Should we put the work in to rename all the code base and database tables and columns to ...
5
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1answer
293 views

What is the industry term for those “earn credit by affiliates” programs in iPhone/Android/etc games?

In iPhone, Android, and other gaming platforms you can sometimes earn credit by installing other games, going to someones website, even signing up for a credit card. For iPhone, for example, there ...
8
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9answers
1k views

Can we price a software based on its lines count, language, technology and stuff like that?

Recently a friend of mine bought an inventory application from a vendor, who used an statement like "built based on 10000 lines of codes" as a marketing slogan to increase its market share. I've also ...
4
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2answers
176 views

Online Advertising And Marketing Your Services?

I have been working on freelance sites for a good 4 or 5 years, bending over backwards to build a decent portfolio and generate great ratings. I take huge pride in my work (web applications). I'm ...
15
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7answers
2k views

Why aren't browser extensions monetized? [closed]

With the monetization of mobile apps being so popular, I'm surprised that extension developers are still mostly relying on donations as their primary form of compensation for their software. While ...
5
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2answers
668 views

Mobile games: paid vs. ad-supported? [duplicate]

Possible Duplicate: Which has more benefits when selling through mobile app stores: free or paid? I'm working on a game, and I'm hoping to distribute it through the Android and/or Apple ...
0
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3answers
151 views

Which websites to use for presenting free open source applications?

After releasing a new free open source application, I would like to present it to as many people as possible. What are web sites (directories) which one should use to present free open source ...
2
votes
6answers
620 views

How much freeware is downloaded by an average user? [closed]

I am interested in the amount of usage of freeware (closed source) running under Windows, which is not preinstalled on PCs. The closest I expect to get to such statistics is the amount of freeware ...
14
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5answers
2k views

Naming your software and uniqueness

When it comes to naming your software product (whether an application or a library), what do you do? It seems impossible to choose a name which isn't already taken by some other piece of software, ...
10
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4answers
228 views

Show your customers your roadmap

I read a while ago an article about "Managing Expectations" and I ask myself, is it a good or bad idea to share your roadmap with your customers? In your experience, what are the pros and cons of ...
9
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3answers
3k views

How can I register in the iOS developer program as a minor?

Recently, I started learning about iOS application development, and while the simulator is fine for starting out, I've gotten to the point that I really should be testing the Apps I write on an actual ...
4
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7answers
536 views

If you have designed (and implemented) a programming language, what to do to make it gain attention/popularity? [closed]

Let's say you have created a programming language, maybe because there was a problem which was unfeasible to try to solve using existing languages, what would you do to market it (and so on) in order ...
2
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5answers
336 views

Should marketing ecommerce departments have their own web developers?

I have seen examples of web design teams sitting under marketing with the development being done in IT. How do other IT depts and marketing ecom depts share the workload for web development in other ...
2
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6answers
654 views

What's the best way of marketing to programmers? [closed]

Disclaimer up front - I'm definitely not going to include any links in here - this question isn't part of my marketing! I've had a few projects recently where the end product is something that ...
26
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12answers
3k views

Where to find clients? [closed]

My main area: web development. Of course, I don't expect anybody give away their 'gold mine' or whatever but I am struggling to see where I should be advertising my services. I have one other ...
1
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3answers
303 views

Release an upgraded iOS app with a different revenue model

I am starting a new iOS project and initially plan release a simple free version to gather feedback. I don't intend to monetize or market this initial version. However, I believe "Version 2" of this ...
12
votes
9answers
915 views

Where Can I List My Opensource Project? [duplicate]

Possible Duplicate: How can I get the word out about a new (open-source) library I've developed? I have hosted my latest project, a JVM-based MIDI processor/API called Mjdj MIDI Morph, ...
3
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2answers
876 views

What are the most over-saturated iPhone App category/markets? [closed]

I'm considering learning iPhone development and Objective C but don't want to avoid developing something for the most saturated markets and app categories. What categories should I avoid? Are there ...